Can niche retailers sustain their market position with the web?
It seems that of late, the country may be at risk of getting complacent with the increased frequency of closing down sales and white-washed windows on the high streets from one week to the next, making it a competitive market that only the toughest can survive.
Consumers are increasingly turning to the web to exploit the latest deals or to quickly and easily search for exactly what they want. (...) However, with the ever-changing pace of the web, keeping up to date with the latest trends, features and design is a full-time job.
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Online Opportunities
Figures suggest that that your average consumer is turning to the web before making a new purchse these days. (...) Where this piczutre becomes slightly more clouded however, is when one considers the relationship between online research and offline purchases. Wilfried Beeck, CEO of ePages: "Retail analysts believe 'internet-influenced' sales are grossly underestimted - that is offline sales that have been driven by online research."
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How niche retailers can stay on top
In order to survive the current challenging retail market that lingers as the country strives to pull through the recession, recent indicators are showing that SMEs and start-ups are turning to e-commerce solutions to maintain their market-share and remain profitable, says Wilfried Beeck, CEO of ePages.
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How niche retailers can maintain their position in the market
In order to survive the current challenging retail market that lingers as the country strives to pull through the recession, recent indicators are showing that SMEs and start-ups are turning to e-commerce solutions to maintain their market-share and remain profitable, says Wilfried Beeck, CEO of ePages.
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E-Commerce: Everybody's darling full of opportunities
Blogs, RSS, Twitter, Cloud Computing, Social Networks... Today's online business is moving faster than ever. How can small and medium enterprises keep in step with ever changing technologies and marketing opportunities in order to increase turnover at minimum cost - especially in these financially troubled times?
(...) With ePages 6 in Cloud Computing modus, businesses can now seize chances in e-business and SMEs can use all features of a professional website and an online shop. They can save money by flexibly adding resources as they need them and - if necessary - change from one host to another in the cloud. It's easy, it's Cloud Commerce.
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Sitting pretty
TopTable is Europe's largest online restaurant booking site. (...) It may have began as al low-cost startup, but as Wilfried Beeck, CEO of ePages says: "The days of assuming an organisation is too small or in the wrong market to benfit from Internet-driven business are long gone."
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Big opportunities for small businesses
Small and medium-sized enterprises (SMEs) are under the same pressures as their larger counterparts to streamline operations, delight their customers, win new business and turn a profit. And as with large corporations, IT is playing a growing role in helping SMEs achieve those goals. (...)
"Our web strategy to date has been patchy," says Richard Evans [Head of IT, Bristan Group]. "With up to 4,000 customer contacts a day, we want the ability to move some of those interactions online, so we looked for a partner that has expertise in this area."
By next month Bristan expects to have a full trade and consumer site up and running using external hosting and expertise from e.Pages. (...)
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